Packaging Customisation
08 Feb 2010
What it takes for a generic container to feel like it is part of the brand’s experience? Take away packaging for Clementine Bakery, Los Angeles.
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Ah, the brands we know and love – the comforting yellow glow of an Iwatani Primus cannister – pleasantly reassuring given the backdrop of nature …
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The National Panasonic logo has a particular significance in the landscape of urban Japan – where many neighbourhoods host one of it’s petit electronics stores. …
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The practice of removing obvious traces of a brand from product to distance oneself from values it represents. Covered up Burton board, above.
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Eau de Toilette Naming Conventions
21 Dec 2007
What’s in a name?
These Uzbekistan Eau de Toilette names drawn from popular male mythology Mafia Don, Super Cosa Nostra; Big Boss; Super King; Secret Service; …
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Use – Collection – Proof – Artifact
24 Jul 2005
Always interested to see what people take as evidence of being somewhere, or doing something (for me its sometimes this web site).
A number of the …
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