If you write sixty thousand words on turning observation and insights into things that make a difference for clients, and your book contains a few paragraphs on the value of buying porn (or more accurately on local norms for obtaining and consuming porn) you can be sure that the media will focus on the porn. Notes from a conversation with fastco, who kindly hosted my book launch. (You’ll have to buy the book to figure out whether I expensed it),

Sometimes you can learn as much from the questions as the answers.