The un/intentional alignment of the lettering to the edge of the pavement. The affects of alignment (and other forms of layout, naturally) on how the …
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Menu title written in English, menu items in Japanese, tax written in English, numbers in Hindu/Arabic/Western. What we know,what we assume our customers know.
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The tools to discover the location of resources whether you’re in a hurry to find helicopter landing pad (on the Tokyo hospital roof, above) or …
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Group advertising of this nature is relatively common practice in China in part because labour is relatively cheap, and in part drawing on a rich …
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The point where it is simply better to start over.
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Taxi drivers in Japan can work exceedingly long hours – and its not uncommon to find drivers asleep on the reclined seat, with the engine/heating/air-con …
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Research from Microsoft Research India’s Jonathan Donner that explores the practice of beeping – making intentional missed calls. The paper draws on field research from …
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