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Posts Tagged ‘advertising’

Coke Textures

Wii Ad

25 Dec 2011
In: Cultural Norms, Tokyo
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Connections. Connectors.

A critical part of any ethnographic/design research project is recruiting the right participants for the study – they are the foundation on which the research …
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In Store Ads

20 Nov 2011
In: Cultural Norms, Shanghai
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Shanghai Tesco Metro in-store advertising – another western brand becoming more of a neighbourhood feature. Persuading local Chinese from the neighbourhood to shop their groceries …
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Screen Real

11 Nov 2011
In: Cultural Norms, Shibuya
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It’s Not Your Face, It’s Ours

After a few days in NYC back in China. One of the reoccurring conversations in the US that I coming back to is near-time facial …
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Tolerance

30 Oct 2011
In: Design Inspiration, New York
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At what point did it become the norm in air travel that displays cannot be switched off – at least for some of this JetBlue …
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Zak

25 Sep 2011
In: Cultural Norms, Tokyo
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POM localised.
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Brand, Card

28 Jul 2011
In: Brighton, Design Inspiration
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The loop back from digital to physical.
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Torture Garden

14 Jul 2011
In: Design Inspiration, Shibuya
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A hot and sweaty commuter passes and largely ignores a poster for a cold, refreshing coke.
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